Wells Water Co aimed to do more than just sell high-quality water; they wanted to share their mission of using profits to build water wells around the world. Their challenge was standing out in a crowded market and getting customers on board with their cause. They needed to make sure people knew that buying their water meant helping provide clean water globally. The goal was to not only attract customers with their product but also with the impact their purchase could have.

Our rebranding for Discovery Shores Boracay introduced “Rejuvenate the Senses,” a theme that reflects the resort’s aim to be a haven for guests to refresh. We created a new logo combining the calm of Boracay’s waves with the renewing energy of the sun, symbolizing a fresh start for the resort. This logo guides the resort’s image and guest experiences. Alongside, our custom wordmark is inspired by the island’s natural beauty, blending modern design with the resort’s signature hospitality. This rebrand transforms Discovery Shores Boracay into a place where guests can create new memories surrounded by luxury and nature.

Scheduled for the second half of 2024, the unveiling of Discovery Shores Boracay’s refreshed brand identity is expected to capture attention in the travel and lifestyle arenas. The update will not only introduce a new visual identity but also extend to enhanced interior experiences and the introduction of new custom products, alongside a revamped website and modernized staff uniforms. This comprehensive transformation is designed to elevate the resort’s luxury appeal and draw in a new generation of travelers, reaffirming its status as a premier destination in Boracay.